01 Jan 2010

Blog / Web Content

Internet Marketing Services, Tampa Website Design, Tampa Website Marketing No Comments

log / Web Content Writer Tampa, Clearwater, St Petersburg, FL

Web Content Writer | Blog Content Writer | Tampa Bay, FL

Creating a beautiful website is only part of the web design process. We hold firm to the fact that excellent web content is just as important as the aesthetics. Quality web content contributes to obtaining better search engine rankings, website traffic, subscribers and sales. SEO friendly web content will provide any Tampa Bay website owner with quite an advantage over local competitors that have poor web copy.

What is the difference between website content and web copy?

Web content includes the text, images, videos, etc. that make up each web page. For all practical purposes, we consider this definition of “web content” as “website content”. The website content is the actual written text on the web page as well as the images, videos, animations and audio clips (design / aesthetics). On the other hand, you will also hear and read others refer to “web copy” as both the on-site (on the website) and the off-site (not on the website) content. Examples of off-site web content include press releases, articles, blogs, tutorials, advertisements, social network profiles, e-books, seo content, editing and so on. In this case, it does not matter whether you call it web copy or website content; it is the same textual content that we use on a website and for Internet marketing strategies.

What is the difference between web content & blog content?

Web content and blog content should include well written and seo friendly text. The difference is that web content is not necessarily in the same format as the blog content. Website content is typically more formal and written in a 3rd person format. Blog content is both formal and informal, therefore you might find it written in a 1st person point of view or article format. Blog content is sometimes shorter or longer than what you expect of a business web pages. Both should have good seo / keywords in the content.

What is the difference between web copy and offline content?

Internet business is similar to offline business. After all, the online business process is fashioned after traditional business modules. They differ when it comes to how you interact and market your business. The same is true when comparing web copy to the materials that you use for local marketing services. The web copy is not always as grammatically formal as your offline content. Web copy also includes SEO friendly textual content that makes sense when your customers read it, though it is written with search engine optimization and online shoppers in mind. Offline copy is written with a different type of focus that appeal to “hands on” viewing (customers have the printed materials in their hands).

Excellent web content will help convert visitors into subscribers, participants and buyers.

Need a web or blog content writer? Submit a Request online or call 813-384-8008 directly.

Need a website, blog or marketing? Visit the Web Design and Internet Marketing pages.


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